Familiar with the Fair Trade Movement?

Vicki Grilli serves Fair-Trade coffee during a Fair-Trade month demo.

When you spend money on food, only a small percentage actually reaches the people who work hard to grow and produce the food itself, but the Fair Trade movement makes a difference. October is not only Co-op Month, but Fair Trade month as well. What is Fair Trade? Think about it like this: Particularly in developing countries, many food producers labor for long hours on small plots of land far removed from markets—especially if those markets are in the West. The Fair Trade movement shortens the path from farm to table, reducing the amount of high-priced middlemen in-between and providing a living wage for the farmer. Fair Trade started with individual companies called Alternative Trade Organizations (ATOs), who made a commitment to work directly with indigenous peoples and to market their products directly to consumers.

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